Date: Fri 22 May 2015

SPONSORS ANNOUNCED FOR AIR RACE 1 WORLD CUP

The Air Race 1 World Cup has announced partnerships with prominent leading brands as it nears the launch of the new international series of air races on 7th June 2015.

Partners Announced Press Release

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Partners Announced Press Release

Coca-Cola

is joining forces again with the Air Race 1 World Cup after Coca-Cola helped to launch the inaugural event in 2014 as part of its excellent record of involvement in activities considered important to the community. The renewed commitment by the leading global brand of beverages is an important confirmation that the air racing series is on a trajectory to grow into a mainstream worldwide spectator sport.

Revue Thommen Swiss Watches

has partnered with the series as the ever-important Official Timekeeper of the races, bringing the quality of its fine watchmaking, and its history of making aviation instruments, to new applications in the world of aviation motorsport.

Bigatmo

is a specialty high-spec eyewear provider, worn by the world’s top pilots. As the Official Eyewear Partner for the Air Race 1 World Cup, Bigatmo is set to help ensure the pilots’ vision will remain sharp under the demanding conditions of low-level high speed racing.


Nicholson McLaren

began as a super high-performance race car engine maintenance team over 40 years ago and it has devoted itself to engine perfection across the years while supporting teams on the road to victory in motorsports of all forms. Nicholson McLaren has now carried that legacy across to the air racing world as the Official Engine Performance Partner, offering its expertise to the maintenance crews that are so crucial to the success of each team.

Catto Propellers

is a pioneering manufacturer of elite propellers that drive the performance of many of the world’s most unique world-class aircraft to achieve excellence in their various missions. Catto Propellers is appointed as the Official Propeller of the Air Race 1 World Cup to help competing pilots push their race machines in pursuit of the checkered flag.

Sixt rent a car

is the Official Car and will provide all reliable and comfortable transportation for the race teams to get to and from the event site in style each day while in Spain.

And while on the event site in Spain,

Airwheel

the innovative electric vehicle company, will provide the best way for the race teams to make efficient and fun trips around the airport on its crafty one-wheel motorized cycle.

The sponsors of this series build upon the significant foundation of support from the host partners at each event destination. In Monastir Tunisia the event is hosted by TAV Airports; in Lleida, Catalunya it is hosted by Aeroports de Catalunya; and, in Reno, USA, the event forms a part of the famous Reno Air Races.

Joaquim Edo Prat of Coca-Cola said: “We are developing and investing in our relationship with the Air Race 1 World Cup with a long-term view. This air race shares many qualities with our brand Coca-Cola: its sporting integrity, its commitment to excellence and its broad appeal to everyone. Coca-Cola takes great pride in collaborating with high-profile events of all types and we are happy to add such a unique event to our family.”

Roland Buser, Co-Owner and Executive Director of the Board of the Revue Thommen Swiss Made watch brand, said of the partnership: “With our 162 year history, we are delighted to collaborate with the Air Race 1 World Cup, helping to develop the series and the sport by contributing to such an integral competitive element as the official timekeeping. Bringing together our REVUE THOMMEN Swiss Watch heritage of crafting precision timepieces and aviation instruments, we have found a wonderful synergy to showcase our brand.”

Alastair Carrie, CEO of Bigatmo, said: “Bigatmo is excited to be involved at the early stages of an event that is set to have a big future on the world stage. Our sunglasses have been designed with the most challenging cockpit environments in mind, and we look forward to providing Air Race 1 pilots with our sunglasses and help them gain the competitive edge in a sport where precision and focus is everything.”

Jeff Zaltman, CEO of Air Race 1 World Cup, welcomed the partnerships: “We are extremely proud to have the participation and collaboration of such important brands. The whole Air Race 1 community is deeply grateful to these illustrious brands for their support. Just as our partners are leading their industries with the highest quality products and services, the Air Race 1 World Cup is striving to be a leading mainstream sport in the near future, delivering huge returns to our sponsors and proving air racing as a valuable marketing platform for reaching new markets, as we reach new audiences.”